President
 
John Cronce

Manager, Contact Center | Jockey International | 262-653-3743 | john.cronce@jockey.com

10 Years in Consumer Affairs | 9 Years in SOCAP | 7 Years on WI SOCAP's Leadership Team
In addition to his role in the Wisconsin Chapter, John is Chairman of the SOCAP Editorial Review Committee and a member of SOCAP's national Board of Directors.
   
   
 
President Elect
 
Sandra Opdahl

Director, Contact Center | Midwest Airlines | 414-570-3693 | sandra.opdahl@midwestairlines.com

22 Years in Consumer Affairs | 3 Years in SOCAP | 2 Years on WI SOCAP's Leadership Team
Sandra looks forward to encouraging others to utilize the great information and resources SOCAP has to offer. From networking with other contact centers to learning about current trends in customer service, there are many opportunities for new members to learn how they can further improve or fine tune their customer service centers. According to Sandra, "The willingness for others to brainstorm and share ideas is priceless!"
   
   
 
Vice President
 
Dave Poeschl

Business Development | Alta Resources | 920-751-5805 | dpoeschl@altaresources.com

3 Years in Consumer Affairs | 5 Years in SOCAP | 3 Years on WI SOCAP's Leadership Team
I became involved with SOCAP through the Consumer Science Student Association at the University of Wisconsin-Madison. Since attending the 2002 national conference in New York City as an intern, I have continued my SOCAP involvement through the Wisconsin Chapter. I believe in utilizing the contact center to add value to the customer experience.
   
   
 
Secretary
 
Keeley Goldthorpe

Sr Supervisor | Great Lakes Higher Education | 608-246-1523 | kgoldthorpe@glhec.org

5 Years in Consumer Affairs | 2 Years in SOCAP | 1 Year on WI SOCAP's Leadership Team
Keeley became involved with SOCAP for the networking opportunities and the chance to learn best practices from other world-class organizations. She shares, "The experience has been phenomenal and I would recommend SOCAP to anyone that is looking for another resource to help them improve the customer experience."
   
   
 
Treasurer
 
Wendy Kumm

VP, Customer Care Program & Operations Manager | Associated Bank | 715-345-4584 | wendy.kumm@associatedbank.com

21 Years in Consumer Affairs | 9 Years in SOCAP | 2 Years on WI SOCAP's Leadership Team
Wendy enjoys her role in the customer care field as a customer advocate. Be ready to hear her talk about "no fault" service delivery, zero complaint tolerance, and "making the customer connection" whenever she gets a chance. Wendy is very passionate about raising the bar in her industry. She enjoys the great challenge of developing and leading high functioning teams of customer care professionals, and she is looking forward to a more active role in SOCAP as a new board member.
   
   
 
Membership Committee Chair
 

Cheryl Fanning

Membership Committee:
Carol Mooney - Changing Hearts Giftware

Director of Contact Center | UW Credit Union | 608-232-9000 x2176 | cfanning@uwcu.org

19 Years in Consumer Affairs | 4 Years in SOCAP | 2 Years on WI SOCAP's Leadership Team
Cheryl has been in the banking industry for 24 years, and with UW Credit Union for 10 years. She currently manages a 35-employee contact center for UW Credit Union in Madison.
   
   
 
Program Committee Chair
 

Jean Herres

Program Committee:
Pat Lombardo - Sargento Foods

Program Director | Alta Resources | 920-751-5800 x7300 | jherres@altaresources.com

15 Years in Consumer Affairs | 8 Years in SOCAP | 8 Years on WI SOCAP's Leadership Team
Jean is passionate about excellent customer care. She writes, "It is the defining value for any company and I am very committed to ensuring this element is a primary component in any business that I impact." Jean's involvement in both SOCAP and the community is extensive. Within SOCAP, she has served two years as a National SOCAP Editorial Committee member and is currently the National SOCAP Chapter Relations Committee Chair. In addition to her role with Alta Resources and her SOCAP involvement, Jean is an Adjunct Instructor at Fox Valley Technical College, and since 2002 has been on FVTC's Marketing Advisory Committee.
   
   
 
Past President
 
Ann Shah
26 Years in Consumer Affairs | 12 Years in SOCAP | 8 Years on WI SOCAP's Leadership Team
Ann has served as a Contact Center Manager at US Cellular, and as VP, Operations for Network US, Inc. She has also held several leadership positions at Affinity Corp, MCI, and Pacific Bell.